During my internship at QT Library, I took on a multifaceted design role, contributing to the organization’s visual identity across platforms. My responsibilities spanned digital, print, and email-based design work, with a focus on accessibility and brand consistency. I created and formatted email newsletters using Mailchimp, building a new reusable template in the updated builder to replace the legacy version. This helped streamline communications and modernize the library’s outreach. My most extensive project was designing the annual report, where I focused on distilling key accomplishments into digestible visuals for fundraising and grant purposes, especially crafting the highlights section and report cover. Throughout my time at QT Library, I worked to ensure that all visual content reflected the organization’s mission while remaining clear, engaging, and adaptable.
Social Media
Social media was the central focus of my internship. I primarily created content for Instagram, including post graphics, Stories, and accompanying alt text and captions that aligned with QT Library’s brand voice and tone. This also extended to graphics used on Squarespace and Eventbrite for event promotion. A major design challenge was maintaining a cohesive visual brand identity without making each post look identical—I aimed to balance consistency with individuality. My workflow often combined Adobe Creative Suite for high-quality visuals with Canva for ease of collaboration and accessibility, allowing for quick edits by team members without access to Adobe tools. This approach supported a flexible yet professional social media presence that was inclusive and easy to maintain.
Annual Report & Flyers
Beyond social media, I designed flyers for events and programs that were both print- and web-ready, ensuring alignment with branding guidelines. The most significant long-form project I contributed to was the annual report. This involved translating QT Library’s year-in-review or highlights into visually digestible and funder-friendly content. I worked closely on the highlights section and the cover design, focusing on clarity, visual hierarchy, and impact. This document served both internal reflection and external fundraising goals, requiring a design approach that was both aesthetically engaging and strategically structured.